Snickers × adidas campaign — athlete holds Adizero Electric II cleat, points to GO NUTS heel — official snickers.com/adidas
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Snickers × adidas Put a Candy-Bar Adizero Electric II Cleat on the Field for October 10

Snickers × adidas Put a Candy-Bar Adizero Electric II Cleat on the Field for October 10

Chocolate coating, nougat stripes, spiked sole. Snickers and adidas have locked their first football-cleat collab — an Adizero Electric II dressed like the candy bar, confirmed on the official SNICKERS® × adidas page and reported by Sneaker News.

The pair runs a brown suede base with hairy tan suede Three Stripes for the nougat read, gold hardware, and a Snickers-style ADIZERO lockup under the plate. Snickers’ own campaign copy pegs retail for October 10; Sneaker News lists the adidas.com exclusive at $180 in limited quantity. A co-branded candy-bar sweepstakes runs through October 13 on snickers.com.

It’s a clean Halloween-adjacent gridiron stunt: candy branding on a performance Adizero, with the brand-owned campaign film and stills already live ahead of the October 10 drop.

Key details
Model: Snickers × adidas Adizero Electric II football cleats
Retail: October 10, 2026 · $180 · adidas.com (limited)
Also: SNICKERS® × adidas bar sweepstakes through October 13 via snickers.com/adidas
Lane: Footwear — candy × performance collab ahead of drop

Sources: SNICKERS® × adidas official campaign page; reported by Sneaker News. Images: Snickers official campaign assets as-is (hero on-model; wide campaign banner gallery-only).

Browse adidas at ONENESS · SNICKERS® × adidas.