New Era Japan Powered by GORO × MIN-NANO caps and apparel staged in a produce fridge — New Era Japan campaign
Japan

New Era Japan’s Powered by GORO × MIN-NANO Drop Hits October 9

New Era Japan’s Powered by GORO × MIN-NANO Drop Hits October 9

New Era Japan just lined up the sixth chapter of its Powered by GORO run with Tokyo shop MIN-NANO and director Goro Nakatsugawa. Per New Era Japan’s official post, the capsule opens October 9 at 10:00 JST.

The look is pure MIN-NANO: New Era fitteds and knits tagged with the shop’s mark, MLB and NBA licensed lids, fuzzy and patterned bucket hats, and black/white POWER tops — all staged inside a lit produce fridge against a warehouse floor. It’s campaign photography, not a catalog plate.

Key details
Capsule: Powered by GORO 第6弾 × MIN-NANO
Release: October 9, 2026 (10:00 JST, New Era Japan)
Pieces: co-branded caps and beanies, licensed MLB/NBA lids, POWER apparel

Source: New Era Japan (@newera_japan) official announcement and campaign still.

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