Tyrese Maxey with New Balance Maxey v1 signature sneakers — official New Balance Basketball campaign
Maxey

New Balance Unveils Tyrese Maxey’s First Signature Shoe, the Maxey v1

New Balance Unveils Tyrese Maxey’s First Signature Shoe, the Maxey v1

New Balance just put a face to Tyrese Maxey’s first signature: the Maxey v1. The brand’s own Basketball campaign frames Maxey with the silhouette over his shoulder — soft blue wave overlays, flying NB heel badge, tunnel-walk energy — not a white-void product plate.

Per Nice Kicks, the launch colorway Light Artic Grey/Black (style UMAX2NK) is due October 2, 2026 via NewBalance.com and select retailers for $130. The write-up ties the build to heritage cues — top-lacing nods to the 2002, sculpted outriggers in the spirit of the 9060 — aimed as much at off-court wear as on-court miles.

Key details
Model: New Balance Maxey v1
Launch colorway: Light Artic Grey/Black
Style: UMAX2NK
Price: $130
Release: October 2, 2026 (per Nice Kicks)
Retail: NewBalance.com + select retailers

Sources: @newbalance official Maxey v1 campaign post; Nice Kicks retail report.

Browse New Balance at ONENESS: New Balance collection.

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